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WayRay Pitch Deck 2023 / Pitch

WayRay leads in holography for true augmented reality

True AR is a virtual world that moves in sync with the environment and user preferences. WayRay pioneered holographic optical elements for compact vehicle head-up displays without focus-distance limitations of conventional HUDs

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  1. WayRay — holographic AR display for cars and buildings 01
  2. AR head-up display transforms street navigation 02
  3. WayRay leads in holography for true augmented reality 03
  4. Car windshield is the primary AR revenue focus for ten years 04
  5. Technology layers integrate hardware and software seamlessly 05
  6. Integrated AR system serves drivers and passengers 06
  7. True AR marketplace enables third-party AR content and apps 07
  8. Passenger AR games and entertainment experiences 08
  9. AR HUD advantages: alignment, distance, field of view, saturation, package, mounting 09
  10. Holographic AR outperforms conventional HUD technology 10
  11. Deep Reality Display concept architecture 11
  12. Conventional HUDs force drivers to refocus constantly 12
  13. Breakthrough in holographic volume integration 13
  14. PGU optical design integrates DLP, optics, and fold mirror 14
  15. AR Rendering Engine acquires sensor data and renders in real time 15
  16. Eight years of holography R&D breakthroughs 16
  17. Groundbreaking advances in holographic optical elements 17
  18. Custom blue lasers designed for holographic displays 18
  19. PGU optical system components and assembly 19
  20. Laser laboratory for assembly and testing 20
  21. Holography laboratories verify optical element quality 21
  22. Precision metrology equipment ensures manufacturing standards 22
  23. Add-on holographic AR display for retrofit vehicles 23
  24. AR side window solutions for train passengers 24
  25. WayRay team of 230 with 64% R&D investment 25
  26. Eight R&D departments span core technical disciplines 26
  27. Design team laboratory and prototyping facilities 27
  28. Optics and holography team with specialized equipment 28

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