Smalls Pitch Deck 2023

Investor pitch for Smalls, a direct-to-consumer fresh cat food brand built for millennial pet owners who treat cats as family. The 24 slides document subscriber growth of 8x since 2020, 86% recurring revenue, 95% customer retention at the two-year mark, and a 10x manufacturing capacity increase after relocating facilities. The ask is $12.5M to double food marketing reach and expand into adjacent categories including cat accessories and services within a $33B total addressable market.